News and Events

News and Events: Ambassadors

Welcome Avery Chua - New World Bamboo Ambassador!

At the 11th WBC in Mexico, I was so happy to meet Mr. Avery Chua, the CEO of dassoUSA. He was invited as a keynote to give the presentation: dasso Innovation: Bamboo manufacturing technique span over 25 years (1993 – 2018). I know he will be a great fit as a World Bamboo Ambassador. Welcome, Avery!


Welcome Yoshihiro Yamagishi: New World Bamboo Ambassador

To raise awareness about the vast potentials of bamboo, beyond the simple beauty and utilization, Yoshihiro works tirelessly to market tiger bamboo as a symbol with far-reaching applications. Take a look at his diary, and follow him on social media. You can reach out to him via email,


Welcome Guilherme Korte - New World Bamboo Ambassador!

Guilherme Korte is the President of the Association of Bamboo Producers (Aprobambu), and Viveiro da Taboca Cultivos Ltda. With a background in investigative journalism, he believes in bamboo as a solution for the environmental, economic and social sustainabilities outlined by the United Nations Sustainable Development Goals.